Sonali Joshi

Fashion- Luxury Designer Wear And International Brand Head at FirstCry.com

Sonali Joshi is an experienced professional in the fashion and retail industry, currently serving as the Fashion- Luxury Designer Wear and International Brand Head at FirstCry.com (BrainBees Solutions Pvt. Ltd.) since December 2021. Prior to this role, Sonali held positions such as Head of Research and Strategy at The Retail Jeweller India Magazine, where initiatives included groundbreaking research on the Indian Retail Jewellery Industry. Extensive freelance consulting experience includes work across multiple countries in retail and fashion, alongside a tenure as Brand Manager at Primus Retail Pvt. Ltd., managing globally recognized brands. Earlier career milestones feature directorial roles in M Bux International Ltd and PS Clothing Ltd, and consulting roles focusing on clothing design and development in Indo-western garments. Sonali's educational foundation encompasses management studies at the Indian Institute of Management Bangalore, a post-graduate diploma in sales and marketing, and a Master's degree in accounting.

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