Vivek S. is a seasoned senior retail leader with extensive experience in business development and team building. They have held various leadership roles, including General Manager at FirstCry.com since 2022, where they oversee retail business development and operations across North India. Prior to this, Vivek served as Deputy General Manager at FirstCry.com from 2019 to 2022, and held regional management positions at D’damas Jewellery India and Baskin-Robbins. Vivek began their career as an Area Retail Executive at Primus Retail Pvt Ltd from 2004 to 2007 and has pursued education at MIM Noida.
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