Alfredo Paredes

Alfredo Paredes is an accomplished marketing strategist currently serving as the Senior Marketing Manager at Five Below, where they drive market share growth in consumables and style categories. Alfredo's background includes significant roles in marketing and regulatory affairs at renowned companies such as CVS Health, Allergan, and Merck, where they led initiatives to increase revenue and improve brand awareness. They earned an MBA from NYU Stern School of Business and have completed specialized certifications in marketing and product management. Bilingual in English and Spanish, Alfredo is focused on enhancing consumer experiences across beauty, wellness, and retail sectors.