Sam Counterman

Sam Counterman currently serves as the VP of Performance & Operations Marketing at Five9, a position held since February 2024, while also contributing as a member of the CMO Council since March 2022. Prior to this, Counterman held various senior roles in marketing, including Vice President of Brand & Growth Marketing and Senior Director of Performance & Growth Marketing at Contentsquare, along with leadership positions at Selligent Marketing Cloud, StarLeaf, and Polycom. Counterman's expertise encompasses digital marketing strategy, customer journey design, and data-driven marketing operations across multiple regions and industries. Educational qualifications include a Professional Certificate from the Chartered Institute of Marketing and a Google Digital Marketing Certificate.