Nikki de Wit

Nikki de Wit is the Founder and Owner of Arctic Moon, a role they have held since 2024, while also serving as Lead CRO and Product Content at Fixami since 2025. Previously, Nikki contributed as Chairman of the Education Committee at Asset | Marketing, enhancing educational support for students, and held various positions at Kwantum, including Webshop Coordinator and Conversion Optimization Specialist, where they focused on A/B testing and improving the digital customer experience. Nikki earned a Bachelor of Business Administration from Avans Hogeschool Den Bosch and a Master of Science in Marketing Management from Tilburg University.