Rafaela Lemos is a Product Marketing Specialist at Flash since August 2022, focusing on developing go-to-market strategies, overseeing execution, and ensuring effective communication of product benefits. Prior experience includes roles at Loft, Sólides Tecnologia, and Sympla, where Rafaela defined product positioning, conducted competitive analysis, and monitored performance metrics to drive acquisition and engagement. Academic credentials include a Bachelor's degree in Advertising and Propaganda from PUC Minas. Additionally, Rafaela has experience in SEO, having held various positions that involved planning and executing SEO strategies across different companies, and also served as a professor in SEO at PUC Minas.
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