Flipp
Tracy Luong is a seasoned professional with extensive experience in media science, analytics, and category development spanning over a decade. Currently serving as Senior Manager, Media Science at Flipp since 2018, Tracy leads a team of 12, focusing on client media performance. Prior roles at Flipp include Manager of Media Science and Insights & Analytics, where skills in advanced analytics and team development were showcased. Previous experience at Edgewell Personal Care involved managing significant product categories and developing strategic partnerships with major retailers, including Walmart. Tracy's career began at Reckitt, excelling in category management and sales analyst roles, and included managerial positions at Techplex, where comprehensive operational oversight was maintained. Educational qualifications include a Bachelor of Commerce (Honours) from Queen's University and training from IAE Graduate School of Management.