Retail Media shouldn’t stop at the digital shelf, change is now! 
 
While most platforms compete for the same online real estate, 90% of European retail sales still happen in-store. At FLO Retail Media, we’re bridging that gap by enabling brands to meet consumers when it matters.
We are the European leader in programmatic in-store retail media, connecting brands to shoppers at the most critical moment: the point of purchase. By consolidating grocery and specialty retailers into a single, unified pan-European network, we provide brands and agencies with unprecedented reach, precision targeting, and sophisticated measurement across thousands of physical locations.

For Retailers: We provide you with access to an impactful and easy to implement revenue stream without the complexity of building a state-of-the-art in-store screen infrastructure, ad tech stack and operational teams from scratch. 

For Agencies: Make your client teams shine! With the FLO Primetime platform you plan, activate and measure in-store advertising strategies across Europe with the same ease, scale, and data-driven rigor as your digital spend. 

Built by a team with deep roots at McKinsey, Google, and Criteo, FLO Retail Media is designed for performance. We are not just screens; we deliver data-driven measurable growth for the entire eco-system.

FLO Retail Media

Org chart

Teams

Offices