Floor 13 is an entertainment and creative company operating at the intersection of music, fashion, product, and culture. Founded by mgk (previously Machine Gun Kelly), Floor 13 was built to turn fearless creativity into scalable systems — translating instinct, identity, and vision into real-world impact.

We design and execute across creative direction, brand partnerships, product development, content, and experiential platforms — building worlds, not campaigns. Our work connects sound, image, and narrative into cohesive ecosystems that move culture forward and create long-term value for artists and brands alike.

Floor 13 exists to build what others hesitate to touch — and to make the unknown usable.

Floor 13

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Floor 13

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