About Flowex

Founded in 2002, Flowex began as a modest importer of fresh-cut flowers from South America, primarily serving the Dutch market. Today, we have grown into a dynamic international import and export company, supplying premium flowers to customers across Europe.
We specialize in sourcing and importing high-quality fresh-cut flowers from around the world, with a strong focus on South America. Thanks to our long-term partnerships with leading growers, we consistently deliver high quality and a diverse product range.
Our daily mission is simple: serve our customers with reliability, expertise, and the finest flowers available.

Our core values:
Premium fresh-cut quality
Sophisticated and efficient logistics
First-class customer service
Reliability and long-term partnerships

Our products
Flowex is particularly known for its premium Ecuadorian roses. Around three-quarters of our imports from Ecuador consist of roses grown in the Andes Mountains — a region with ideal climate conditions that produce strong stems, large head sizes, and outstanding bloom quality.
We regularly visit our growers to strengthen partnerships, perform quality checks, and ensure we consistently deliver the best to our customers.

In addition to roses, Flowex offers a wide range of other fresh-cut flowers, including Gypsophila, Hypericum, Hydrangea, Alstroemeria, Preserved Roses, and various exotic varieties.
Our product assortment is sourced mainly from Ecuador and Colombia, complemented by imports from South Africa, Thailand, and Israel.

Flowers Express Group
Flowex (NL) is part of the Flowers Express Group, together with Flowers Express (IT) and Flexin (IT). By combining our strengths, we have evolved into a strong international group supplying fresh-cut flowers, fresh greens, and preserved roses to customers throughout Europe.

Flowex BV

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