Malcolm Thorne

Malcolm Thorne currently serves as the CEO of PromptPath, an Automotive AI startup focused on enhancing customer experience in the automotive sector. Additionally, Malcolm holds the position of Executive Chairman at Fluree and is a Board Member at 4490 Ventures. As the Managing Director at 4490, Malcolm evaluates new investments in Software and Data/Analytics while supporting the growth of existing portfolio companies. With previous roles including Venture Partner and President at Thorne International, Malcolm provides strategic consulting and mentorship in Private Equity, Venture Capital, and technology sectors. Other notable experiences include serving on the boards of Tiv and The A.C. Nielsen Center for Marketing Analytics & Insights, as well as advising for DealerSocket, Vista Equity Partners, and Advent International. Malcolm's extensive background in global strategy, product management, and marketing was further developed during tenure as EVP and Global Chief Strategy Officer at CDK Global. Educational credentials include multiple degrees from the Wisconsin School of Business.