AB

Alex Brookes

Commercial Strategy Director

Alex Brookes currently serves as the Commercial Strategy Director at Flutter Entertainment Plc since November 2020, bringing extensive experience in strategic roles within the gaming and betting industry. Prior to this position, Alex held various leadership roles at Paddy Power Betfair from May 2016 to November 2020, including Commercial Strategy Director, Head of Strategy, and Head of International and Exchange Analytics. Earlier career experience at Betfair from September 2010 to May 2016 involved positions such as Senior Commercial Manager, Commercial Manager, Trading Analyst, Sports Trader, Sports and Racing Product Analyst, and Graduate, showcasing a progressive career trajectory focused on commercial strategy and analysis.

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