Ben Keshavarzi is a seasoned professional in sports performance management with a career spanning over a decade at Flutter Entertainment Plc, where roles have included Senior Sports Performance Manager and Commercial Performance Manager, focusing on the performance of Football, Racing, and Sports propositions across Betfair's platforms. Prior to this, Ben served as a Performance Analyst in Gaming, employing data analysis to inform marketing and product strategies. Earlier experience includes a customer service-oriented position at Leicester City Football Club as a Hospitality Assistant. Ben holds a Master's degree in Economics and a Bachelor's degree in the same field from the University of Leicester.
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