• Fnac

Patrick Ballester

Coordinateur E-commerce Fnac.com

Patrick Ballester has extensive experience in e-commerce and product management within the Fnac group, serving as Coordinateur e-commerce for fnac.com since June 2006. In this role, Patrick oversees the commercial development of multiple product categories, including PEM GEM, SON, DIY, and sports equipment, while analyzing web data through KPIs and constructing specific reports using Adobe Analytics. Previous positions include Chef produit multicanal and Chef de marché for various photography-related products, where responsibilities ranged from revenue development to stock management and supplier relations. Patrick’s career with Fnac began at FNAC Photo in August 1991 as Responsable magasin de détail, specializing in photo services and equipment across several retail locations.

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