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Sam C.

Regional Manager, APAC at FOCUS Bikes

Sam C. has extensive experience in the cycling industry, currently serving as the International Territory Manager for Asia-Pacific at Cannondale since September 2017 and as the Regional Manager for APAC at FOCUS Bikes since October 2024. Previously, Sam held the position of International Territory Manager for Asia-Pacific at GT Bicycles from September 2017 to December 2024 and worked as the International Sales Manager, Global at Pro-Lite Cycling from March 2016 to September 2017. Additional experience includes serving as the Regional Sales and Marketing Manager for Asia-Pacific at Lezyne from November 2012 to February 2016. Sam's educational background includes a Bachelor of Arts in Economics from Simon Fraser University, along with studies at Kwantlen Polytechnic University, The Wharton School, and edX.

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