Lorena Benito Rubio

Lorena Benito Rubio is currently the Director of the Focus Madrid Office and has over 15 years of experience in Communication and Marketing, primarily within the performing arts sector. They have worked with major international companies and various festivals, managing roles in press, marketing, and communication strategy. Previous positions include communication responsibilities at Sold Out and MagmaCultura, where they led campaigns for notable productions such as Cirque du Soleil. Lorena holds a degree in Journalism from CEU San Pablo - Valencia and has furthered their education in digital marketing through ThePowerMBA.