Lia Setiarini is the Head of Trade Marketing at PT Fonterra Brands Indonesia, bringing over a decade of experience in the FMCG industry. Prior to this role, Lia held various positions at Nestlé, including Category Development Manager and Key Account Manager, where they focused on driving sales and optimizing marketing strategies. Lia also worked as Trade Marketing Manager and Regional Sales Manager at Fonterra, enhancing trade performance and developing strategic direction. Lia earned a Bachelor's degree in Physics from the University of Indonesia and is currently an Executive MBA candidate at IPMI International Business School.
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