Brian Halpin

Brian Halpin has a diverse work experience in the automotive industry. Brian started their career at J.D. Power and Associates, where they worked in various roles related to product development and research. Brian then moved to Urban Science, where they served as a Project Manager for Nissan's digital marketing team and later became a Practice Manager, overseeing lead management programs for multiple automotive brands. Currently, they are employed at FordDirect as a Sr. Director, leading the team responsible for developing and delivering digital retailing tools for Ford and Lincoln dealerships. Throughout their career, Brian has demonstrated expertise in CRM, marketing analytics, and product development.

Brian Halpin completed their Bachelor's degree in Marketing at Central Michigan University from 1997 to 2000. Brian then pursued an MBA with a specialization in Economics at Walsh College from 2004 to 2006.