Formative helps teachers unlock additional superpowers, improve student engagement and accelerate learning. Start seeing real-time student responses today.

Finance

Formative

Formative's headquarters in Santa Monica, CA, United States

Craig Jones

Kylie Cavanaugh

Carlo Schmidt

Dobes Vandermeer

The Engineering Team at Formative designs, develops, and maintains the platform that enables teachers to see real-time student responses and enhance learning experiences. They focus on building scalable and efficient software solutions to improve student engagement and performance.

Engineering Team

The Sales and Marketing team at Formative drives revenue growth by acquiring and nurturing customer relationships. They develop and implement strategic marketing campaigns, generate leads, and close sales to help educators enhance student engagement and accelerate learning. This team ensures that Formative's solutions reach and resonate with teachers and educational institutions.

Sales and Marketing

The Client Success and Support Team at Formative ensures that educators effectively utilize the platform to enhance student engagement and learning. They provide personalized onboarding, continuous support, and strategic guidance to maximize the platform's impact in classrooms.

Client Success and Support Team

The Product Management team at Formative is responsible for overseeing the development and enhancement of the platform to better engage students and assist teachers. They identify user needs, collaborate on UX and product design, and ensure that new features and improvements are implemented effectively to drive educational outcomes.

Product Management

The Leadership Team at Formative drives the strategic vision and operational effectiveness of the company, ensuring alignment across all departments to enhance educational solutions. Comprising key executives, including the President of Sales, CEO & Co-founder, CFO & COO, and VP of Marketing, this team focuses on fostering innovation, optimizing resource allocation, and promoting a culture of collaboration to empower teachers and elevate student engagement.

Leadership Team

The Operations and Systems team at Formative is responsible for optimizing and maintaining the company's internal systems, including Salesforce administration and revenue operations. They streamline sales and marketing processes, ensure high-quality data integrity, and enable real-time insights to support strategic decision-making and enhance overall efficiency.

Formative

Org chart

Teams

Engineering Team

Sales and Marketing

Client Success and Support Team

Product Management

Leadership Team

Operations and Systems

Offices

Formative

Org chart

Teams

Engineering Team

Sales and Marketing

Client Success and Support Team

Product Management

Leadership Team

Operations and Systems

Offices

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