Dennis Kim

Strategic Advisory Board Member at FORM

Dennis Kim has over 20 years of experience in marketing and business strategy. In 1999, they began their career as Director of Merchandising at Canucks Sports & Entertainment (CSE). During their time at CSE, they were responsible for the 2003-2004 Vintage Jersey Games for the NHL Vancouver Canucks and grew the Vancouver Canucks retail business to lead all 30 NHL teams' arena merchandise business. In 2005, they joined VANOC as Director of Licensing and Merchandising, where they led the strategic direction and overall vision for the Vancouver 2010 merchandise, eCommerce and retail program. From 2010 to 2012, Dennis was Executive Director of Brand Marketing at the Canadian Olympic Committee, where they were the Brand Steward of the Canadian Olympic Team, responsible for Brand, Digital, Events, Licensing, Marketing and Education/Youth & Community Outreach. Dennis was also responsible for the rebrand in 2011 for the Canadian Olympic Team's brand. In 2012, Dennis joined Aritzia as Senior Director of Digital Media, where they were brought on specifically for the new ecommerce project and led the Digital Media team. From 2013 to 2015, Dennis was Creative and Business Strategist at Dennis Kim Marketing Inc., a boutique strategy and creative agency. From 2015 to 2017, they were Managing Director at Storydriven Inc., where they led the strategy, client relationship, new business and the agency's operations. In 2017, Dennis joined Cycling Sports Group as Global Vice President of Marketing for Cannondale & GT Bikes and Head of Product and Global Marketing and Interim GM for Sugoi and Sombrio. Currently, Dennis is Chief Marketing Officer and Vice President of Marketing, eCommerce & Growth at FORM.

Dennis Kim attended The University of British Columbia, where they obtained a Bachelor's Degree in Arts and Geography.

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Previous companies

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Timeline

  • Strategic Advisory Board Member

    June 1, 2023 - present

  • Chief Marketing Officer

    August, 2022

  • Vice President, Marketing, eCommerce & Growth

    October, 2021

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