Simon Percival is a strategic account executive at Forter, focused on combating online fraud and abuse by utilizing advanced AI within Agentic Commerce. With a strong background in sales and account management, Simon previously held senior roles at Adobe, where they were a multiple-time Sales Platinum Club winner, and launched marketing platforms in the Australian and NZ markets while at Emarsys. Earlier in their career, Simon managed advertising for Haymarket and published multiple print and digital portfolios at Informa. Simon earned a Bachelor of Science in Business, Management, Marketing, and Related Support Services from Sheffield Hallam University.
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