Luiza Moreth is a Service Designer currently working at Fóton within Caixa Econômica Federal, specializing in UX Research and service journey mapping. They hold a bachelor's degree in Museology from the University of Brasília, which has provided them with a holistic view of user experiences. With prior experience in the healthcare sector and freelance copywriting, Luiza focuses on simplifying complex systems and humanizing technology to enhance service design and drive business results.
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