Will Loewenthal

Senior Director, Demand (east Coast)

Will Loewenthal is a seasoned professional in brand partnerships and demand generation, currently serving as Senior Director, Demand for Frameplay since January 2024. With a robust background in marketing technology, Will has previously held prominent positions, including Director and Senior Manager of Brand Partnerships at Front Office Sports from February 2021 to January 2024, and Senior Manager and Manager of Brand Partnerships at Future Media Group, Inc. from November 2018 to December 2020. Will's expertise includes rebuilding advertising membership programs and leading successful sales initiatives. Earlier career experience includes roles at Yelp as Senior Account Executive and Account Executive, as well as coaching basketball and instructing swim lessons for the City of San Mateo. Will holds a Bachelor of Arts in Economics from Indiana University Bloomington, earned in 2016.

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