FrankDave is the strategic communications consultancy for organizations that have decided to stop watching from the sidelines. Not influencers, not the influenced — protagonists. Founded by Alexandre Secco and Gabriel Attuy in 2026, the firm carries forward the team, the client roster, and the track record of Secco Attuy. Based in São Paulo, working with clients nationwide.

We work where reputation carries real weight: industries competing in global markets, law firms among the country's largest, asset managers safeguarding the wealth of entire families, nonprofits that need to be heard, trade associations defending strategic sectors, religious institutions that speak to millions.

By 2026, tools are a commodity. Technology is a commodity. AI is a commodity. What FrankDave offers is what stays scarce: command, judgment, and a reading of the room. That is the difference between showing up on the channels and owning the position.

When crisis hits, when the narrative is contested, when exposure comes out of nowhere, FrankDave steps in to lead the response, stay a move ahead, and protect a reputation built over years.

The work goes deeper when communication has to move in lockstep with a client's legal strategy — through litigation, testimony, and disputes that play out in public — or when a business decision calls for coordination across every audience in play.

AI is a luxury assistant. It pays off only when it's directed, and only those who know the craft can direct it. At FrankDave, it's a mindset: woven through the work to speed things up, research, fact-check, standardize, organize, and document. The more we use it, the less the client sees it — and the more they feel the impact.

FrankDave Consulting

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FrankDave Consulting

Org chart

Teams

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