Ken Taylor is a Consulting Manager in Arch + Tower, an FD Company that focuses on consultative solutions to achieve goals within Customer Experience, Employee Experience and Operational Excellence. With over 20 years of experience, Ken specializes in strategic business growth planning, brand management, change management, leadership development and executive coaching. He works with various industry groups such as Healthcare, Food Service, Hospitality and Retail and helps these organizations win by understanding the needs of their customers, unlocking the full potential of their employees and removing operational barriers.
Before joining FD, Ken was President & Chief Strategy Officer at 39 Consulting where he became experienced in helping clients focus on the right marketing activities to accomplish their business goals. While with 39 Consulting, he crafted personalized brand growth playbooks for the specific needs of his clients and utilized integrated marketing to best accomplish the goals of his clients. Ken is the author of PERSUADED, which explains the science of decision-making and the conditions that prime them for influence. It offers lessons from the field of behavioral economics for application in everyday life.