Stacy O'Connell

Vp, Strategy

Stacy O'Connell is an experienced marketing executive with a proven track record across numerous leading companies in the technology and media sectors. Currently serving as VP of Strategy at Freeman Company, the world’s largest brand experience firm, Stacy develops strategies aimed at enhancing event ROI for clients. Previous roles include VP of Marketing at AdMonsters and UBM Tech, where strategic marketing initiatives were implemented to drive demand for industry conferences. Additional experience encompasses positions at NBC Internet, CNET Networks, ZD Expos, and Ziff-Davis Publishing Co., focusing on brand strategy, advertising campaigns, customer acquisition, and event promotion. Throughout the career, Stacy has demonstrated expertise in driving brand awareness and strategic marketing within fast-paced environments.

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