Sara Bickerman is a Senior CRM and digital leader with extensive global experience in driving customer insights into loyalty and growth. Currently serving as the Associate Director of Global CRM & Growth Marketing at Fresh, they own the global CRM strategy and focus on customer segmentation, lifecycle marketing, and retention. Previously, Sara held several positions at Fresh, including Senior Manager of Global Indirect E-Commerce and Digital Marketing. Their earlier experience includes a role as Assistant Manager in Skincare Marketing at Parfums Christian Dior and serving as a Teaching Assistant at NYU.
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