James Moore

CTO at Freyda

James brings over 15 years of technical and commercial delivery experience primarily focused in financial services ranging from start-up to global enterprise. He previously led the technology roadmap for Marketing Technology and Digital Sales for MetLife EMEA where he led an innovation lab to trial and PoC new technologies.

As an engineer, James developed a PoC for mobile payments at Egg bank and built a financial and analytics modelling platform at Alico through which he is named creator on patented technologies. James holds a B.Sc in Artificial Intelligence & Computer Science from the University of Birmingham.


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