Fruit Vision (FV) is a licensing company for blueberry varieties founded by experienced and dedicated professionals with a passion for innovation in berry genetics. Together with our global partners, we develop and commercialize game-changing blueberry varieties for the global berry industry.

Our breeding program is built on close collaboration with growers, distributors, and consumers worldwide. Including, advanced breeding expertise of Agriom, and the extensive commercial growing and market experience of Onubafruit, one of Europe’s leading berry growers and exporters.

Under the brand Mundo Azul®, we introduce high-performance blueberry varieties tailored for no-chill, low-chill, and mid-chill production systems, supporting sustainable, profitable, and high-quality blueberry production across diverse growing regions around the world.

Curious to learn more about our varieties? Visit our website to find out

Fruit Vision

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