Fernando Cortez is a seasoned growth strategist currently employed at Function Health since July 2025. Previously, Fernando held the position of Performance Marketing Lead and Performance Marketer at OpenStore from October 2022 to July 2025, and owned and managed B.A.D, where digital marketing and brand incubation were key focuses. Additionally, Fernando has experience in performance marketing roles at WKND Digital and Common Thread Collective, alongside earlier work as Crew Chief at Discount Tire. Fernando's educational background includes studies in Emergency Medical Technology/Technician at Chabot College and courses at Las Positas College.
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