Allison Cervera

Merchandise Planning Manager

Allison Cervera is an experienced merchandise planning professional currently serving as the Merchandise Planning Manager for Funko, focusing on LOUNGEFLY brand merch planning across various markets and channels. Previously, Allison held multiple roles at Forever 21, including Sr. Merchandise Planner for Women’s Global Apparel and Sr. Merchandiser for Core Accessories, Cosmetics, Jewelry, Footwear, and Handbags, overseeing product lines across both US and international markets. Additional experience includes positions at Global Brands Group and BCBGMAXAZRIAGROUP as a Merchant Buyer and Merchandise specialist, respectively. Earlier in the career, Allison worked with companies such as Nordstromrack.com, Street Axis, and Malibu Bae Streetwear, gaining diverse skills in merchandising, e-commerce, and sample coordination. Educational background includes studies at California State Polytechnic University-Pomona, California State University, Fullerton, Mt. San Antonio College, and Ramona Convent Secondary School.

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