fusefabric
John Allen currently serves as the Chief Technology Officer at fusefabric since March 2025 and has been an Advisor and Mentor at Carbon13 since January 2022, focusing on connecting ideas, resources, and individuals. From February 2023 to December 2024, John held the position of Digital Transformation Director at Bruntwood, where a customer-centric digital strategy was developed to enhance prospecting and user engagement during a significant equity raise, leveraging innovative solutions that increased customer acquisition. An advisor for Strike from April to August 2023, John provided support during the acquisition of Purplebricks. Prior experience includes serving as the Chief Digital Officer at In The Style from January 2021 to February 2023, managing non-fiscal IPO compliance and regulatory obligations during a rapid IPO process. John holds a BA Hons in Human Geography and GIS from Liverpool John Moores University and completed education at King Edward IV Lichfield.
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fusefabric
Your complete shopify e-commerce & integration partner. fusefabric is uniquely positioned to understand the complex problems faced by enterprise organisations, having been established by two former CTOs who experienced similar challenges to retailers today. fusefabric offers enterprise-scale e-commerce solutions and has the real-world technical expertise to shape your technical strategy, build and integrate your Shopify Plus platform and deliver on your business transformation objectives. fusefabric provides full-service technical and business expertise, including advisory & design, business transformation, Shopify e-commerce, and integration. Advisory & design We work with you to develop your technical strategy, digital architecture and business processes. Business transformation We have the expertise, experience and commitment to lead your business through a successful transformation. Shopify e-commerce We design, build and deliver your Shopify Plus platform – from customer journey through to back-end processes. Integration We build connectors that integrate your systems – from pre-built solutions to fully customised integrations.