Katherine Eaton is the Associate Director of Marketing Operations at Power Digital Marketing, where they lead the Marketing Operations department and optimize marketing tech stacks for various industries, including SaaS and finance. With a strong background in managing and customizing CRMs such as Salesforce and HubSpot, Katherine has effectively utilized automation and data analysis to drive measurable results. They previously held positions as a Marketing Operations Manager and Digital Marketing Specialist at VSSL Agency, and as a Digital Marketing Intern at ParkerWhite Brand Interactive. Katherine is currently pursuing a Bachelor's degree in Marketing at the College of Charleston.
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