Dr. Daniela Gerritsen

Dr. Daniela Gerritsen is the Senior Manager of Strategy & Transformation at Future Marketing GmbH, where they leverage their extensive experience in marketing analytics and strategy. They previously held roles in various organizations, including Oce and L'Oréal, where they focused on marketing and sales analyses. Dr. Gerritsen has served as a research associate and project manager at the University of Duisburg-Essen and has shared their expertise as a speaker at notable conferences. They earned a Bachelor of Science in Business Administration and a Master of Science in Management and Marketing from the University of Duisburg-Essen, and they pursued a PhD there as well.