Sofia Lichtenauer

Sofia Lichtenauer is a skilled Product Designer currently working at Liberty Latin America, specializing in eCommerce and Conversion Rate Optimization across multiple markets, including Panama, Puerto Rico, Jamaica, and Costa Rica. Previous experience includes roles as a Product Designer at Fivvy, where Sofia focused on enhancing B2C and B2B platforms, and as a UX/UI Designer at Experta Seguros, optimizing digital experiences for insurance quoting. Sofia's background also includes freelance work, content creation for various brands at Ogilvy Argentina and Don Buenos Aires, and a foundational education in UX/UI Design and audiovisual design from respected institutions.