Adarsh Rai

Adarsh Rai is a seasoned data analyst currently serving as a Sr. Data Analyst for Marketing at G2 since February 2023, focusing on buyer retention, reviews and email campaign analysis, as well as outreach strategy. Previously, Adarsh held roles such as Sr. Data Analyst for G2 Track, where a self-serve analytics platform was developed on Looker before the unit's acquisition by BetterCloud in March 2024. Experience also includes serving as a Jr. Manager in Business Analytics at Paytm, managing a team to address social media escalations, and as a Product Analyst at Tata CLiQ, where analytics programs significantly boosted engagement. Additional roles include an Analyst at OYO, where CXO level dashboards were created, and internships at Zoomtail Technologies and the Indian Institute of Management Bangalore, focusing on data insights and pipeline development. Adarsh holds a Bachelor of Engineering in Computer Science from Visvesvaraya Technological University.