Nicky Smith

Nicky Smith is an experienced strategist and content expert with a robust background in digital marketing and communications. Nicky has held various roles including Digital Content Editor at M&C Saatchi, Group Editor and Senior Content Strategist at Mediablaze, and Creative Strategist at LUSH. Nicky's career also includes significant positions at LUSH Digital, THINKING JUICE LIMITED as Senior Strategist, and currently as Strategy Director at GAIN. With a BA (Hons) in Journalism from the University of the Arts London, Nicky specializes in crafting integrated campaigns, developing brand strategies, and delivering impactful content across multiple platforms.