Ekram Ehsas is currently a Principal Analyst at Gain Theory, specializing in marketing mix modelling using tools such as R, Python, and Eviews. With a background in mathematics and computer science from Brunel University London, where they earned a first-class honors degree, Ekram has developed robust skills in data analysis and regression modelling. Previously, they worked as a Marketing Analyst at EssenceMediacom and as an Analyst at OMD UK, applying advanced statistical techniques to optimize client marketing strategies. Ekram's experience also includes a supervisory role at Sony, where they created a comprehensive employee training scheme now utilized across the UK.
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