John Williams

John serves as Treasurer on the Executive Committee. John graduated from Simon Fraser University in 1987 and gained his Chartered Accountant designation in 1990 while working for the international accounting firm, Ernst & Young, in auditing and corporate finance. He moved on to the precious metals industry spending five years leading finance and M&A activities. In 1998, John joined LTP Sports Group Inc. (Norco), as Corporate Controller. After 10 years of service, he was promoted to his current position, CEO and President. Under his leadership, and with an extremely passionate, talented and loyal team, LTP/Norco has expanded its global reach to over 30 countries. Under John’s leadership they have repositioned Norco as premium Mountain Bike offering, by embracing its core values and respecting its humble western Canadian origins.