Bassem Keyrouz

Bassem Keyrouz has extensive experience in business development and sales management within the retail and wholesale sectors, particularly in the Gulf and Near East regions. Since 2017, Bassem has served as Head of Retail & Wholesale and Regional Business Development at Geberit. Prior to this role, Bassem held positions at Duravit AG as Regional Business Development Manager, Delta Faucet Company as Sales Manager for the Middle East, Grohe as Regional Technical/Sales Trainer for ME, Africa and Eastern Mediterranean, and ATELKA as Account Director. Bassem's career began at Bell, where roles included Sales Manager for both Bell Distribution and Bell Sympatico. Bassem holds a Master's degree in Marketing & Sales from Esdes Business School, earned between 1998 and 2003.