Gen.G esports is a collaboration between Silicon Valley and Seoul, combining the skills and dedication of the Korean eSports culture backed by the investment and global reach of California's Silicon Valley. We take pride in our vision of creating and guiding homegrown Korean eSports teams into champions on the international stage.

Backed by top Silicon Valley and Korean investors, Gen.G represents the next generation of eSports, bringing the best in eSports management, event production, and fan engagement together in one company.

Sports

Gen.G

Gen.G's headquarters in Santa Monica, United States

Arnold H.

Seunghyun Steve Lee

Michael Li

Justin Keith

Martin Kim

Clarissa Avendano Mba-Cpa

David Yuchan Park

The Marketing and Communications Team at Gen.G is responsible for crafting and executing strategies to elevate the brand's presence and engagement globally. This team manages brand marketing, marketing activations, digital media, creative content, and strategic partnerships. Their goal is to enhance Gen.G's visibility, promote fan engagement, and reinforce the company's position as a leader in the eSports industry through innovative campaigns and effective communication.

Marketing and Communications Team

The Education and Coaching Team at Gen.G focuses on developing and nurturing eSports talent through structured training programs, educational initiatives, and personalized coaching. They manage the Gen.G Global Academy (GGA), collaborate with educational institutions, and facilitate partnerships to create pathways for aspiring gamers to achieve professional success. Their goal is to integrate academic rigor with high-level eSports training, thereby cultivating the next generation of eSports champions.

Education and Coaching Team

The Leadership Team at Gen.G is responsible for steering the strategic direction of the company, ensuring alignment with its vision of creating champion eSports teams and fostering global fan engagement. This team oversees key areas such as executive decision-making, financial management, marketing strategy, partnership development, revenue generation, and the education initiatives of the Gen.G Global Academy. Together, they work to seamlessly integrate the strengths of both Korean eSports culture and Silicon Valley innovation.

Leadership Team

The Partnerships and Marketing team at Gen.G esports is responsible for developing and managing strategic partnerships with brands, sponsors, and media outlets to enhance the visibility and profitability of Gen.G's various eSports teams and events. This team, led by the Chief Marketing Officer and featuring senior members specializing in partnerships, focuses on creating marketing campaigns that drive fan engagement and cultivate a strong brand presence both locally and globally.

Gen.G

Org chart

Teams

Marketing and Communications Team

Education and Coaching Team

Leadership Team

Partnerships and Marketing

Offices

Gen.G

Org chart

Teams

Marketing and Communications Team

Education and Coaching Team

Leadership Team

Partnerships and Marketing

Offices

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