Sofia Panayiotaki is the Group CEO of Gen Plus Group, bringing extensive experience in the media production industry. They have held various positions, including Managing Director at NEEDaFIXER and PRM-Global, and have served as Head of Department at the Greek National Tourism Organisation for both Japan and South Korea and the UK and Ireland. Their background includes roles as a Manager at NHK and Filyra, along with being a Moderator for the World Tourism Organization’s global conferences. Sofia holds a Master's degree in International Financial Development and Trans-national Cooperation from Nagoya University.
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