Carl Walker

Carl Walker is an Ecommerce Strategist and Solution Specialist with over a decade of experience in tech and ecommerce. They have worked with nearly 100 retailers, from niche startups to global brands, to navigate growth and complexity in the ecommerce space. Currently, Carl serves as an Ecommerce Strategist at both GENE and BlueFinch, focusing on practical, people-centered strategies that transform ecommerce goals into actionable plans. Prior engagements include roles such as Ecommerce Director at Fluid Commerce and Senior Project Manager at MPP Global. Carl's hands-on understanding of coding and project delivery allows for effective collaboration between tech teams and business leaders.