General Australia (formerly Fujitsu General Australia) is one of the leading suppliers of air conditioning products in Australia. The company's origins date back to the 60's through a sales distribution company known as General Colour Pty Ltd, selling colour televisions. In 1980 we became a full subsidiary of the General Corporation in Japan and General Corporation Japan (Aust.) Pty Ltd was formed. This change saw the company expand into a number of different consumer electronics products such as air conditioners, televisions and refrigerators to name a few.

In 1989 a new association was formed in Japan and the company globally became known as Fujitsu General Limited. Over time the company decided to focus its research and manufacturing strengths into air conditioning technology. This core focus has resulted in Fujitsu General producing market leading products of a world class standard.

Over the last few years we have seen our air conditioning range expand rapidly and we now offer products to suit both domestic and commercial applications. We have offices and warehouse facilities established in all major capital cities around Australia servicing our retailer and dealer sales channels across the country.

Following the acquisition of Fujitsu General Limited by Paloma Rheem Holdings Co., Ltd in August 2025, we are pleased to announce that our official Business name has been changed to ‘GENERAL AUSTRALIA’ (formerly Fujitsu General Australia) effective January 1, 2026.

Our Business name change will have no impact on business operations, and ‘GENERAL AUSTRALIA’ will continue to consistently provide high-quality, energy-efficient, reliable products accompanied by superior customer service.

We will continue to market our products under both the Fujitsu and General Airstage brands as we gradually transition away from the Fujitsu brand over time.


General Australia

Org chart

Teams

Offices

General Australia

Org chart

Teams

Offices

Related companies