Matt Webb

Category Development Manager

Matt Webb has over a decade of experience in sales and marketing, primarily in the consumer goods sector. Currently serving as Product Sales Manager at General Mills since May 2016, Matt manages well-known brands such as Old El Paso and Betty Crocker. Prior roles at General Mills include Omnichannel Category Manager and Business Category Manager, where responsibilities involved overseeing key accounts and managing direct reports. Previously, Matt worked at Conagra Brands as an Account Manager and Retail Sales Representative, enhancing relationships with major retail accounts. Early career stages include internships in digital marketing and eCommerce at Camuto Group and marketing at Castle Law Office, along with management experience at Jersey Mike’s. Matt holds a Bachelor of Business Administration in Marketing from the University of Missouri-Columbia.

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