Michael MacPhee

Michael MacPhee serves as the Director of Chevrolet Truck Marketing at General Motors, where responsibilities include directing a high-performing team to advance the Chevrolet Truck portfolio, encompassing light and heavy-duty trucks, SUVs, and mid-size trucks. Previous experience includes roles as Brand Director for Chevrolet Canada, where leadership contributed to growth in market share and brand health, and Director of Buick GMC, achieving record results and multiple industry awards. Additional positions held include Regional Manager of Sales and Brand Manager for Buick GMC, with a focus on developing successful marketing strategies and fostering a positive workplace culture. Michael MacPhee holds a Bachelor of Commerce degree in Marketing from the University of Guelph.