Daniel Lyons

Daniel Lyons is an accomplished professional with extensive experience in sales and marketing across various sectors. Currently serving as Head of Sales-Africa (Media) at Genius Sports since September 2019, Daniel has held multiple roles within the company, including Senior Business Development Manager and Business Development Manager focused on Digital Marketing and Programmatic for Africa. Prior experience includes working as a Senior Digital Account Manager at Roobix and a Digital Marketing Manager for EMEA at Viadex, along with earlier positions in marketing and coaching. Daniel holds a Bachelor of Philosophy Honours in Marketing Management from IMM Graduate School and additional qualifications, including a Google Analytics Certification.