Daniela Roa

Daniela Roa is an experienced Product Operations Manager at Geotab, where responsibilities include designing and optimizing onboarding flows and enhancing customer experience through feature development. Previously, Daniela held roles as a Digital Adoption Specialist and Customer Implementation Specialist at Geotab, focusing on customer onboarding and collaboration with various teams to achieve impactful outcomes. Prior experience includes serving as a Customer Experience Sr. Analyst and Analyst at DiDi, where Daniela executed multifunctional projects to improve the driver customer journey and streamlined telemarketing operations. Educational credentials include a Bachelor of Business Administration from Universidad Externado de Colombia and specialized training in Marketing from various institutions, along with ongoing studies in Google UX Design through Coursera.