Sofia Miranda is currently serving as a Project Management and Business Analyst at GEOTAB since November 2023. Prior experience includes roles at Labatt Breweries of Canada, where Sofia held various positions, including Manager of Rewards and Performance Management, Trade Marketing Manager, Business Transformation Specialist, and Solutions Management Trainee, contributing significantly to data-driven strategy implementation, budget oversight, project management, and operational efficiency. Key achievements encompass the successful launch of a rewards program, optimization of trade marketing budgets, development of automation initiatives yielding substantial time savings and cost benefits, as well as the creation of analytical dashboards for enhanced decision-making. Sofia is pursuing a Master of Management Analytics at Smith School of Business, Queen's University, following a Diploma in Data Science and a Bachelor of Commerce in Finance and Economics from the University of Toronto.
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