Mark Lemmon has an extensive career in sales, marketing, and business development, commencing with Labatt Breweries of Canada from 1987 to 1998, where responsibilities included regional sales and promotions management, as well as managing national sport property relationships. Following this, Mark served as Sr. Director of Strategic Partnerships at CBC from 2009 to 2011, focusing on developing marketing partnerships for CBC Sports. Mark continued to build expertise in business consulting and sponsorship marketing with roles at The Traveller Inc. and Elevent since 2021. As Principal of Lemmon & Company, Mark leads initiatives in business development and brand marketing. Previously, as Chief Commercial & Marketing Officer at Rugby Canada from 2014 to 2020, Mark oversaw substantial brand and revenue strategies. Additional experience includes serving as Interim Chief Executive Officer of the Toronto Blue Jays Baseball Club and a partner at DEC Sports & Entertainment, with a focus on corporate partnerships across various sports organizations. Mark holds a degree in Business from Wilfrid Laurier University.
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